Recognition at the 'Life and Living
Over the last few years, the desire to return to our home environment has turned into a key trend. The Life & Living Award focuses on our own homes as a place of tranquillity and asks which domestic product brands offer the highest levels of satisfaction. This question is answered by a representative consumer survey conducted by ntv and the German Institute for Service Quality. Their findings show that COMPO is one of the three most popular garden care providers in Germany.
"We're delighted to be among the brands in which consumers place the most trust," says Holger Otto Vox, Head of International Supply Chain Potting Soil. "The consistent work on our range, our attention-grabbing brand communication on all relevant channels and COMPO's sales strategy over the past few years have paid off."
Alongside overall satisfaction with the brand, consumers' repurchase intention and readiness to recommend the products also impacted the overall results. "Our promise of quality, our complete range of sustainable, innovative solutions across all product categories and high standards in terms of user-friendliness generate trust among our target groups," believes Stephan Engster, CEO of COMPO.
Photo (from left): host Tamara Bilic, Head of International Supply Chain Potting Soil Holger Otto Vox, authorised officer at Störk GmbH Cordula Schmude, ntv host Torsten Knippertz
Photo credit: Thomas Ecke/DISQ/ntv